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10 Beautiful eCommerce Website Designs

Charlotte Slade
Written by
Charlotte Slade
Jun 1, 2020

Online shopping has seen a phenomenal increase in size and popularity in recent years. The current climate has elevated this further with it becoming a godsend for many consumers unable to leave their homes. With such a large increase in online traffic, the pressure is on for merchants to make their store stand out.

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The rich text element allows you to create and format headings, this is bold text paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
  • This is a list item
  • This is a list item that spans over multiple lines because somebody wrote a lot of content into a list
  • This is a list item
  1. This is a list item
  2. This is a list item that spans over multiple lines because somebody wrote a lot of content into a list
  3. this is a list item

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content. The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

This is a caption

and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create conte

This is a caption

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

The Competition is on...

In an increasingly digital world setting up your online store will mean facing fierce competition from other retailers. You need to draw your visitors in, keep their attention and instil trust to ensure a successful store with fantastic conversion ratings.

From a design perspective our goal is to create an inspiring platform that allows customers to engage with your brand and enjoy a fuss-free, seamless shopping experience that they will repeat time and time again.

In this post we give you 10 examples of beautiful eCommerce websites that make a killer first impression.

Bugaboo

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A website is definitely doing something right, when it makes you want to purchase a pram so you can be part of this "cool club" they have established, yet you don't have a child yourself.

Beauty Bay

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Online shopping has never been so fun. This store has heaps of personality and in no way shy when it comes to being bold with colour and fonts.

Skullcandy

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Although relatively simple in design - the site has been carefully crafted with clever hover effects and beautiful photography.

Harrods

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With a real life store that's some what of a landmark, Harrod's online presence has a lot to live up to. Their website doesn't disappoint. It feels incredibly unique and opulent with perfect choices in typography, accent colours and transition styles.

Libratone

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A super sleek layout and smooth transitions make for a beautiful user experience on the Libratone store.

Crystal Rainbow

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A Clean, minimalistic design with on-brand animated elements creates an atmospheric, memorable website that translates seamlessly to mobile.

Curist

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A website selling allergy medicine doesn't sound like the most exciting of online stores but Curist has a great colour scheme, some really nice micro interactions in place and flows perfectly from homepage to checkout. All of which turns a relatively mundane product purchase into an engaging shopping experience.

Plenaire

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Sustainable skincare brand Plenaire uses strong photography and gentle colour tones and animations to really communicate that premium, clean aesthetic.

Ceremony Coffee Roasters

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The typography choices on this store work harmoniously with the high quality images and pastel tones.

Carbon Beauty

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This store has a super unique layout but this doesn't hinder it's usability at all. With bright colours and in your face scroll effects teamed with its punchy fonts this store exudes confidence.

Thanks for Reading, we’re Inspira Digital.

11 years ago we created the 123rd ever store on the Shopify platform, today we are one of the most experienced Shopify Experts in the world, delivering industry-leading Shopify services for fast-growing ambitious brands. We have helped build 100s of successful stores and have delivered 1000s of individual projects for Shopify and Shopify Plus clients globally.

Clients that work with us know we work passionately, to make sense of your commerce business, so if you want to talk to a team of experts about how best to take advantage of the Shopify platform, then let's talk.

Inspira Digital — High volume commerce handled beautifully.

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